The Mangrove

You've started your business.
You've opened your doors.
And you wait for customers to start flooding in...
But what if they don't?

We have been marketing, communications and project management consultants in a variety of industries for over 15 years, and we’ve seen (and learnt) a lot! From our experience, the critical reasons why business initiatives run over budget or fail are:

No clear vision or objectives results in a vague and indistinct exchange of briefs between customers and suppliers

‘Wonky steering’ of the project due to lack of clear ownership

In many cases involving 3rd party suppliers, the power and vision of the initiative can unintentionally shift from the hands of the customer to those of the 3rd party, resulting in the risk of well developed tacit knowledge leaving at the end of the supplier contract.

Traditional consultancies seem to focus on the business as if it were a separate entity from the individual behind the business. The result may be disappointing for the business owner as the solutions presented are often a disconnect from the individual.

Growing & sustaining your business is much more than just getting to the starting block. It’s also about knowing how to stay on track - over the long haul.

...next - benefits of our programme